Fintech
Salad Money
Salad Money provide small loans to key workers, progressively using open banking to assess affordability. After taking over from their former agency, we improved CTR by 21% and conversion rate by 17%, reducing the cost per loan by 41%
Platforms
• Google Ads
• YouTube
• Programmatic
• Facebook
• Instagram
• TikTok
Results
• 11% decrease in cost per new loan
• 21% increase in CTR
• 17% increase in conversion rate